Healthcare website case study

Smile Plus Dental Clinic

A local dental-clinic website for people in Powai, designed to make treatments easier to understand and appointment actions easier to find on mobile.

CategoryLocal service website
IndustryDental care / Healthcare
AudiencePeople seeking dental care in Powai
StatusLive website
Smile Plus Dental Clinic homepage with treatment information and appointment actions
Approved project screenshot

01 / Project overview

The business need and the customer journey.

A clinic website has to support a high-trust decision. Prospective patients need to understand the available treatment categories, who provides care and how to take the next step without searching through an unclear interface.

The project focused on turning that information into a straightforward local patient journey for Powai: discover the clinic, review relevant services, see trust information and reach the clinic by call or WhatsApp.

Objectives

  • Explain the clinic and treatment offering clearly.
  • Support mobile visitors with visible call and WhatsApp paths.
  • Create a professional, reassuring visual experience.
  • Keep location and appointment intent close to the decision.

02 / Role and services

From business context to a working website.

Evolve Studios founder Shubham Unavane handled strategy, user-experience planning, interface design and development, translating the approved clinic information into the public website.

  • Website strategy
  • Information architecture
  • Responsive interface design
  • Front-end development
  • Call and WhatsApp enquiry paths
01

Discover

Identify what a prospective patient needs to know before making contact.

02

Structure

Group treatments, clinic information and appointment actions into a legible hierarchy.

03

Design

Use a calm, professional visual system suited to a healthcare decision.

04

Deliver

Implement and check the responsive journey on common screen sizes.

03 / Strategy

Decisions shaped around clarity and action.

The information hierarchy puts the clinic’s service offer and next actions ahead of decorative content. Treatment discovery, professional context and contact routes work as one journey.

Powai is used as genuine local context because that is the clinic’s service location. The page does not manufacture broader city coverage or medical claims.

04 / Website solution

A focused service journey, not a decorative brochure.

The delivered site uses a focused homepage to orient visitors, a services experience to clarify treatment areas and an About experience to provide clinic and professional context.

Calls and WhatsApp remain direct actions, which suits the way local service enquiries often happen on mobile.

Key features

  • Treatment and service discovery
  • Clinic and professional context
  • Responsive navigation
  • Direct click-to-call path
  • Direct WhatsApp enquiry path

05 / UX and implementation

Practical choices for real visitors and devices.

UX decisions

  • Keep appointment actions visible without overwhelming the treatment information.
  • Use descriptive section labels and readable spacing for quick mobile scanning.
  • Present healthcare information conservatively without unsupported outcome claims.

Technical approach

  • Responsive web implementation using approved content and project visuals.
  • Optimised image delivery and layouts that reserve image space.
  • Public deployment on Netlify with an accessible HTTPS URL.

06 / Screenshots

The delivered public experience.

These are approved screenshots of the live website. They document the interface and journey, not unverified performance outcomes.

01 / Homepage
Smile Plus Dental Clinic homepage showing clinic positioning and appointment actions
02 / Services
Smile Plus Dental Clinic services page showing dental treatment categories
03 / About
Smile Plus Dental Clinic About page showing doctors and specialists

07 / Business value and status

What was delivered—and what is not being claimed.

The output is a live, mobile-ready clinic website with a clearer route from service discovery to direct contact.

That describes the delivered experience. It does not imply patient, lead, traffic or search-performance results that have not been measured and approved.

Current status: Live website. Traffic, enquiry, booking, ranking and revenue results are not published because approved measurement data is not available.