Selected work

Proof of thinking, not a wall of logos.

These are legitimate founder-led projects now presented through Evolve Studios. Each case study explains the problem, audience, contribution and visible delivered experience—without invented metrics, testimonials or borrowed work.

The current body of work spans founder-led SaaS, healthcare and local-service websites. It shows how website and product delivery, customer journeys, practical automation and search-ready content can support different business needs.

Read the QA approach used before a business website launches

01 / Flagship case studyLive product

GymNudge

A founder-led SaaS product designed around a recurring operational problem for Indian neighbourhood gyms: knowing who needs attention today, then following up without losing the human touch.

Strategy, positioning and pricing
Responsive marketing website
Owner dashboard and member journeys
Renewal and WhatsApp workflows

Read the full case study

GymNudge gym management dashboard showing renewals, collections and member activity

02 / Local service website

Smile Plus Dental Clinic

A clean, conversion-focused website for a dental clinic in Powai, with clear treatments, trust signals, click-to-call and WhatsApp booking paths.

Business problem: Make treatments and appointment paths easier to understand and act on.
Target user: People looking for local dental care in Powai.
Founder contribution: Strategy, UX, interface design and development.
Delivered value: A live, mobile-ready patient journey with direct call and WhatsApp paths.

03 / Service business website

Sayfaya

A premium booking-led website for a mobile car-detailing business serving Halifax, Dartmouth, Bedford, Sackville and Moncton.

Business problem: Present mobile detailing packages clearly and reduce friction before booking.
Target user: Vehicle owners across the business’s Canadian service areas.
Founder contribution: Positioning, UX, visual direction and development.
Delivered value: A live service website connecting local relevance, packages and enquiries.

Have a relevant website, commerce or digital-system challenge?

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